The use of social media in promotion in full in MP3 format taken from edition 17 of Business Case Studies.
This case study looks at how the National Trust is now adopting a new strategy and modern marketing techniques to excite a younger audience, generate new members and enhance its position as an employer with young people.
Read the case study online here
The use of social media in promotion (MP3)
- Brand: National Trust
- Product Code: tt100-mp3-187-512-17
- Availability: In Stock