Pursuing a growth strategy in full in PDF format taken from edition 9 of Business Case Studies.
As a result of carefully reading the Case Study, students should be able to:
- differentiate between Ansoff’s four growth strategies
- show why market research was important to Dixons in choosing strategies
- understand how a SLEPT analysis helps to inform strategic decision making.
Read the case study online here
Pursuing a growth strategy (PDF)
- Brand: DSG international
- Product Code: tt100-pdf-57-111-9
- Availability: In Stock