Meeting customer needs for competitive advantage in full in PDF format taken from edition 9 of Business Case Studies.
As a result of carefully reading the Case Study, students should be able to:
- define the term competitive advantage
- understand the importance of differentiation as a competitive strategy
- distinguish between private and public sector customers.
Read the case study online here
Meeting customer needs for competitive advantage (PDF)
- Brand: Portakabin
- Product Code: tt100-pdf-35-127-9
- Availability: In Stock