Building a business in Europe in full in PDF format taken from edition 5 of Business Case Studies.
This case study focuses on one of Marks & Spencerâ€™s current business objectives - to accelerate the growth of its international business. It examines how Marks & Spencer has increased the momentum of its European expansion and focuses on the opening of the first store in Germany.
Read the case study online here
Building a business in Europe (PDF)
- Brand: Marks and Spencer
- Product Code: tt100-pdf-100-707-5
- Availability: In Stock