• Infinite affinity (PDF)

Infinite affinity in full in PDF format taken from edition 6 of Business Case Studies.

This case study shows how Bank of Scotland was looking to grow and strengthen its market position in England with an affinity credit card.

Read the case study online here

Infinite affinity (PDF)

  • Brand: Bank of Scotland
  • Product Code: tt100-pdf-192-524-6
  • Availability: In Stock
  • £3.99

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