Creating and managing a unique sponsorship in full in PDF format taken from edition 3 of Business Case Studies.
This case study looks at sporting sponsorship, in particular, Royal & SunAllianceâ€™s sponsorship of Tracy Edwards MBE and her crew as they pursue three yachting world records on board Royal & SunAlliance - a 92 foot catamaran.
Read the case study online here
Creating and managing a unique sponsorship (PDF)
- Brand: Royal & Sunalliance
- Product Code: tt100-pdf-223-697-3
- Availability: In Stock