• The importance of building a strong brand image (PDF)

The importance of building a strong brand image in full in PDF format taken from edition 7 of Business Case Studies.

This case study shows how Corus has set about building a consistent, respected brand identity that can be quickly recognised, with a view to giving the company a worldwide competitive advantage.

Read the case study online here

The importance of building a strong brand image (PDF)

  • Brand: Corus
  • Product Code: tt100-pdf-56-583-7
  • Availability: In Stock
  • £3.99


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