An integrated approach to Customer Service in full in PDF format taken from edition 8 of Business Case Studies.
This case study examines the development of the Gala Group’s Customer Service Strategy as a total business concept. It illustrates how developing and integrating a Customer Service Strategy across the business is helping Gala to position itself for further growth.
Read the case study online here
An integrated approach to Customer Service (PDF)
- Brand: Gala Group
- Product Code: tt100-pdf-21-20-8
- Availability: In Stock