• Using sports marketing to engage with consumers (PDF)

Using sports marketing to engage with consumers in full in PDF format taken from edition 16 of Business Case Studies.

This case study illustrates how Kia, a South Korean motor company, has used sports marketing to develop its brand identity in the European motor market.

Read the case study online here

Using sports marketing to engage with consumers (PDF)

  • Brand: Kia Motors
  • Product Code: tt100-pdf-170-477-16
  • Availability: In Stock
  • £2.99


Available Options


Related Products

SWOT analysis and sustainable business planning (PDF)

SWOT analysis and sustainable business planning (PDF)

SWOT analysis and sustainable business planning in full in PDF format taken from edition 14 of Busin..

£2.99

Building a brand leader (PDF)

Building a brand leader (PDF)

Building a brand leader in full in PDF format taken from edition 6 of Business Case Studies.The case..

£2.99

Growing a brand in an unbranded market (PDF)

Growing a brand in an unbranded market (PDF)

Growing a brand in an unbranded market in full in PDF format taken from edition 6 of Business Case S..

£2.99

Targeting a market segment (PDF)

Targeting a market segment (PDF)

Targeting a market segment in full in PDF format taken from edition 7 of Business Case Studies.This ..

£2.99