Customer focus

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A focus on customer service (PDF)

A focus on customer service (PDF)

A focus on customer service in full in PDF format taken from edition 2 of Business Case Studies. ..

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Applying the personal touch to financial services (PDF)

Applying the personal touch to financial services (PDF)

Applying the personal touch to financial services in full in PDF format taken from edition 3 of Bu..

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Building a local retail strategy (PDF)

Building a local retail strategy (PDF)

Building a local retail strategy in full in PDF format taken from edition 7 of Business Case Studies..

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Customers, process and people (PDF)

Customers, process and people (PDF)

Customers, process and people in full in PDF format taken from edition 5 of Business Case Studies...

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Developing customer focus (PDF)

Developing customer focus (PDF)

Developing customer focus in full in PDF format taken from edition 4 of Business Case Studies. T..

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Developing long-term customer relationships (PDF)

Developing long-term customer relationships (PDF)

Developing long-term customer relationships in full in PDF format taken from edition 4 of Business..

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Identifying customers and meeting their needs (PDF)

Identifying customers and meeting their needs (PDF)

Identifying customers and meeting their needs in full in PDF format taken from edition 10 of Busines..

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Making markets work well with customers (PDF)

Making markets work well with customers (PDF)

Making markets work well with customers in full in PDF format taken from edition 9 of Business Case ..

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Making shopping easier (PDF)

Making shopping easier (PDF)

Making shopping easier in full in PDF format taken from edition 3 of Business Case Studies. This..

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SWOT analysis and sustainable business planning (PDF)

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Bringing an innovative product to market: Assure® (PDF)

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Segmentation (PDF)

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Segmentation in full in PDF format taken from edition 11 of Business Case Studies.This case study he..

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