Branding

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Brand repositioning and communications (PDF)

Brand repositioning and communications (PDF)

Brand repositioning and communications in full in PDF format taken from edition 10 of Business Cas..

£2.99

Branding strategies to create value (PDF)

Branding strategies to create value (PDF)

Branding strategies to create value in full in PDF format taken from edition 6 of Business Case St..

£2.99

Building a brand leader (PDF)

Building a brand leader (PDF)

Building a brand leader in full in PDF format taken from edition 6 of Business Case Studies.The case..

£2.99

Building a fashionable brand image (PDF)

Building a fashionable brand image (PDF)

Building a fashionable brand image in full in PDF format taken from edition 4 of Business Case Stu..

£2.99

Building a single brand (PDF)

Building a single brand (PDF)

Building a single brand in full in PDF format taken from edition 7 of Business Case Studies.This cas..

£2.99

Building brand equity (PDF)

Building brand equity (PDF)

Building brand equity in full in PDF format taken from edition 3 of Business Case Studies. This ..

£2.99

Building on a brand (PDF)

Building on a brand (PDF)

Building on a brand in full in PDF format taken from edition 8 of Business Case Studies.This case st..

£2.99

Creating a new and exciting brand - Cafe Cadbury (PDF)

Creating a new and exciting brand - Cafe Cadbury (PDF)

Creating a new and exciting brand - Cafe Cadbury in full in PDF format taken from edition 7 of Bus..

£2.99

Creating and launching a new product range (PDF)

Creating and launching a new product range (PDF)

Creating and launching a new product range in full in PDF format taken from edition 3 of Business ..

£2.99

Creating value - brand management (PDF)

Creating value - brand management (PDF)

Creating value - brand management in full in PDF format taken from edition 5 of Business Case Stud..

£2.99

Developing a partnership to support the interests of young people (PDF)

Developing a partnership to support the interests of young people (PDF)

Developing a partnership to support the interests of young people in full in PDF format taken from..

£2.99

Development of a brand through trade mark protection (PDF)

Development of a brand through trade mark protection (PDF)

Development of a brand through trade mark protection in full in PDF format taken from edition 2 of..

£2.99

Growing a brand in an unbranded market (PDF)

Growing a brand in an unbranded market (PDF)

Growing a brand in an unbranded market in full in PDF format taken from edition 6 of Business Case S..

£2.99

How a brand promise drives change in a multinational organisation (PDF)

How a brand promise drives change in a multinational organisation (PDF)

How a brand promise drives change in a multinational organisation in full in PDF format taken from e..

£2.99

Hula Hoops - emphasising the core values of the brand (PDF)

Hula Hoops - emphasising the core values of the brand (PDF)

Hula Hoops - emphasising the core values of the brand in full in PDF format taken from edition 2 o..

£2.99

Improving a leading brand (PDF)

Improving a leading brand (PDF)

Improving a leading brand in full in PDF format taken from edition 6 of Business Case Studies.Read t..

£2.99

Reclaiming the identity of a brand (PDF)

Reclaiming the identity of a brand (PDF)

Reclaiming the identity of a brand in full in PDF format taken from edition 6 of Business Case Studi..

£2.99

Revolution in retailing (PDF)

Revolution in retailing (PDF)

Revolution in retailing in full in PDF format taken from edition 5 of Business Case Studies. Thi..

£2.99

Supporting superbrands: the role of high-tech suppliers (PDF)

Supporting superbrands: the role of high-tech suppliers (PDF)

Supporting superbrands: the role of high-tech suppliers in full in PDF format taken from edition 8..

£2.99

The healthy eating brand (PDF)

The healthy eating brand (PDF)

The healthy eating brand in full in PDF format taken from edition 2 of Business Case Studies. Th..

£2.99

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